Phase 1:
Discover Your Passion & Purpose
 

Module 1

Identify Your Passion or Niche

  • what is your genius zone

  • what does the world need

  • what can make you money

  • what lights you up

Module 2

Define Core Values

  • what things are important to you

  • narrow down to top 3 core values

Module 3

Who's Your Ideal Client?

  • who can you impact

  • who needs you

  • who is ready for you

  • who do you want to work with

Module 4

Branding & Messaging

  • what do you want to be known for

  • what is your message

  • what outcome or results do you want to bring people

  • select image, colors and fonts in line with your brand

Module 5

Elevator Pitch

  • learn how to articulate what you do in 30 seconds or less

Phase 2:
Toolkit & Automation
 

Module 1

Website

  • create outline of 3-5 areas for your site

  • what is your personal story

  • what do you offer

  • testimonials / videos

  • how can people reach you

Module 2

Calendar Booking System

  • create schedule

  • create booking types & events

  • create intro questions for invitees

Module 3

Social Media Community

  • what kind of community do you want to create

  • what will you offer

  • select group name based on your offering

  • banner photo

  • group description

  • group rules

  • membership questions

  • post engaging content

Module 4

Market Research & Organic Marketing 

  • surveys/polls

  • lead generation

  • lead tracking (Group Leads)

Module 5

Mailing List

  • do you have an existing email list

    • if yes, then import into MailChimp

    • if not, then let's create one

Module 6

Landing Page

  • what is your free offering

  • create a funnel by building your landing page

Module 7

Payment Processing

  • Square

  • PayPal

  • VenMo

Module 8

Design

  • design FB banner photos

  • design FB posts

  • design logo

Module 9

Presentations

  • learn the basics to create a simple presentation for your class, workshop or webinar

Module 10

Documents & Forms

  • create contracts/agreements

  • design assessment forms/surveys/questionnaires

  • document collaboration

  • create invoices

Phase 3:
Launch & Strategy
 

Module 1

Masterclass/Webinar

  • create masterclass/webinar outline

  • design landing page

  • post on social media

  • drive organic traffic to your masterclass/webinar

  • create content

  • create an offer to present

  • LAUNCH

Module 2

Run a Challenge

  • create challenge outline

  • design landing page

  • post on social media & drive organic traffic to your challenge

  • send daily emails to your mailing list

  • create daily content

  • design your challenge agenda

  • design contest with prizes

  • create an offer to present

  • select case studies / testimonials to feature

  • LAUNCH organize live content in FB group

Module 3

Group Program

  • create group program outline

  • design landing page

  • post on social media

  • send emails to your mailing list

  • LAUNCH

The Digital Entrepreneur's LaunchPad

PHASE 1 - DISCOVER YOUR PASSION & PURPOSE

Module 1 - Identify Your Passion or Niche


what are you good at what does the world need what can make you money what lights you up




Module 2 - Define Your Core Values


what things are important to you narrow down to top 3 core values




Module 3 - Who's Your Ideal Client?


who can you impact
who needs you
who is ready for you
who do you want to work with




Module 4 - Branding & Messaging


what do you want to be known for
what is your messaging
what outcome or results do you want to bring people
select image, colors and fonts in line with your brand




Module 5 - Elevator Pitch


learn how to articulate what you do in 30 seconds





PHASE 2 - TOOLKIT & AUTOMATION

Module 1 - Website (WIX)


create outline of 3-5 areas for your site what is your personal story what do you offer testimonials / videos
how can people reach you




Module 2 - Calendar Booking System (Calendly)


create schedule
create booking types & events
create intro questions for invitees




Module 3 - Social Media community (FB group)


what kind of community do you want to create what will you offer
select group name based on your offering banner photo group description group rules membership questions post engaging content




Module 4 - Market Research & Organic Marketing (FB)


surveys/polls
lead generation
lead tracking (Group Leads)




Module 5 - Mailing list (MailChimp)


do you have an existing email list? if yes, then import into MailChimp if no, then let's create one




Module 6 - Landing page (MailChimp or WIX)


what is your free offering
create a funnel by building your landing page




Module 7 - Payment Processing


Square PayPal VenMo




Module 8 - Design (Canva)


design FB banner photos design FB posts
design logo




Module 9 - Presentations (PowerPoint)


learn the basics to create a simple presentation for your class, workshop or webinar




Module 10 - Documents/Forms


create contracts/agreements (DocuSign) design assessment forms/surveys/questionnaires (Google Forms) document collaboration (Google Drive) create invoices (PayPal)





PHASE 3 - LAUNCH & STRATEGY

Module 1 - Masterclass / Webinar (3 weeks)


create masterclass/webinar outline design landing page
post on social media
drive organic traffic to your masterclass/webinar create content
create an offer to present
LAUNCH




Module 2 - Run a Challenge (6 weeks)


create challenge outline
design landing page
post on social media
drive organic traffic to your challenge
send daily emails to your mailing list create daily content design your challenge agenda design contest with prizes
create an offer to present
select case studies / testimonials to feature LAUNCH
organize live content in FB group




Module 3 - Group program (5 weeks)


create group program outline design landing page
post on social media
send emails to your mailing list LAUNCH